One card, a hundred London stops. The London Pass® stacks 100+ attractions into a single ticket, with admission credits you can use over multiple days. I like the way it turns London’s biggest sights into a simple shopping list.

What really makes it work is the Go City app. Your pass is available right after you order, and you sync it in the app so you can plan and redeem credits on your phone. That saves time when you’re hopping between neighborhoods.

One thing to watch: some of the most popular stops need advanced reservations, and your pass runs by consecutive calendar days once you activate it. If you’re short on time or hate booking ahead, this can feel like extra homework.

Key things to notice before you go

• 100+ attractions for one flat fee, with credits loaded based on how many days you choose
• Mobile ticket in the Go City app, synced right after purchase confirmation
• Reservation-required top sights like London Eye and The View from The Shard
• A “one visit per attraction” rule, so choose your must-dos carefully
• Validity runs on consecutive calendar days, not 24-hour blocks

Price and value: when the London Pass makes sense

The pass shown here is priced at $135.75 per person. The smart part is that the pass isn’t just a list of attractions. It’s a credits package, and the value comes from picking enough included stops that you would have paid for anyway.

In real-life terms, it’s best when you do a mix of:

• one or two big-ticket paid attractions (think skyline views and major landmarks)
• a few major museums or palace-style visits
• at least one “move you around London” option like a hop-on hop-off bus or river boat

If your plan is more relaxed, like only a couple of major sights plus wandering, the pass may feel like you paid for potential you didn’t use. The pass shines when you’re willing to be structured, even loosely.

Also note the pass is valid for up to one year from purchase, but it activates when you use your first attraction. After that, it stays valid for the number of consecutive calendar days you bought. That detail matters if your trip stretches across partial days.

How the pass works day to day (and where people trip up)

You’ll use a mobile ticket and redeem admissions through the Go City app. After booking, you get your London Pass quickly, then you tap Get ticket to update your email and sync everything in the app.

Two practical rules you should build your schedule around:

• You can visit each included attraction only once.
• Some activities require advanced reservations, and you book those via the Go City app or the digital guide.

So your planning rhythm should look like this:

1) Pick your must-dos first (especially reservation-required ones).

2) Fill the rest with flexible, no-reservation attractions.

3) Then group nearby sights so transit doesn’t eat your day.

This is also a good point to remember that food and drinks aren’t included. And transportation isn’t included unless specifically stated with an included option.

London Eye and The View from The Shard: two skyline winners that require booking

These two are the classic “pay attention” stops on this pass, because both need reservations.

London Eye

The London Eye is a modern icon: a 135-metre cantilevered observation wheel with 32 glass pods representing London’s boroughs. Your time on site is around 30 minutes, and it’s listed as admission included—but reservations are required.

If you want the best experience, aim to reserve early and treat it like a fixed appointment. You’ll get more from it if you pair it with nearby South Bank sights (rather than trying to squeeze it into a wandering day).

The View from The Shard

The Shard is about height and angles, and this pass includes both the indoor viewing gallery and the open-air Skydeck on the 72nd floor. You also get a panoramic guide plus four digital photos, and the visit runs about 2 hours.

Reservation rules are strict here: you can only book daytime visits, and the last available slot to book is 5:15PM. If you think you might want sunset light, plan that first, because the pass won’t magically create a later slot.

Tower of London, Westminster Abbey, St Paul’s: royal and sacred icons

These stops are big, historic, and frequently busy. The pass value here is mostly about bundling admissions so you don’t have to price-check each landmark while planning.

Tower of London

Think of the Tower as a multi-role building: royal palace, prison, armoury, and even a zoo. You’ve got about 2 hours here, and admission is included.

My advice: give yourself time for the stories you actually care about. The Tower can run long if you try to see everything in one go.

Westminster Abbey

Westminster Abbey is a UNESCO World Heritage Site and a major draw for first-time visitors. The pass includes about 1 hour admission.

This is one of those “great if you’re emotionally ready” places. It’s impressive fast, but you’ll enjoy it more if you’ve glanced at what makes it special before you arrive.

St Paul’s Cathedral

St Paul’s is close to the Thames and one of London’s most recognizable interiors and domes. Designed by Sir Christopher Wren, rebuilt after the 1666 Great Fire, and built from 1675 to 1710, it’s an iconic stop with about 1 hour included.

A good way to use the cathedral day: come early or later in the day and then shift toward riverside sights so you don’t spend all afternoon in one kind of experience.

Tower Bridge plus the Thames river ride: a smart way to move through the city

Tower Bridge is included and it’s a classic. It’s been spanning the Thames since 1894, and your time is listed as about 1 hour.

The Thames Clippers river option (Greenwich Pier)

For moving between landmarks, the pass includes the Uber Boat by Thames Clippers option at Greenwich Pier. You redeem credits for a River Roamer pass that allows unlimited use for one day. You can hop on and off as you like, and the river service stops at landmarks every 20 minutes.

Here’s the practical way to think about it: this is transportation you can also enjoy as sightseeing. It’s not the same thing as a guided river cruise. If you want views and flexibility, it’s ideal.

Use it like this:

• Take the boat to reposition between major “zones” (central sights and riverside neighborhoods).
• Hop off where you want to explore, then get back on later without committing to a walking marathon.

Palaces, gardens, and royal sites that take real time

These are the days where you’ll feel whether you planned well or rushed.

Kensington Palace

Kensington Palace has been connected to the royal family since the 17th century and is now the official residence to the Duke and Duchess of Cambridge. Admission is included for about 2 hours, but reservations are required.

If you like palace details and atmosphere, this is a good pick. If you’re trying to stack too many reservations on one day, it can become stressful.

Hampton Court Palace

Hampton Court Palace brings you into Henry VIII’s world. It’s about 3 hours with admission included, and reservations are required.

This is the kind of site that rewards going slower. Plan for it to be the anchor of the day.

Royal Botanic Gardens, Kew

Kew is UNESCO-listed and includes gardens, glasshouses, and galleries. Your visit is about 1 hour listed, and reservations are required.

If the weather is good, Kew can feel like the whole trip. If it’s rainy, you’ll still get plenty from the glasshouses, but it’ll shift your mood from stroll to “watch and wander.”

The King’s Gallery at Buckingham Palace

This is a permanent space showing changing exhibitions from the Royal Collection. It’s listed at about 1 hour and admission is included.

This is the pick if you want a Royal art angle rather than an all-day palace marathon.

Museums: where this pass keeps you from paying one-by-one

One of the best ways to use the London Pass is to mix “big icons” with museums so you don’t rely only on crowds and outdoor lines.

British Museum: huge scope with an audio guide setup

The British Museum is where you’ll feel the weight of “old world” London. It includes up to 2 million years of human history and culture and your pass includes a convenient audio guide setup.

You meet your VoxCity host in Russell Square, then you go in with a brief overview and explore at your own pace using the audio guide on your phone. Total time is listed around 3 hours.

If you like controlling your pace, this format is a strong match.

Science Museum

The Science Museum is built around hands-on curiosity and an IMAX Theatre experience. You’ll find that it’s about 2 hours, but reservations are required.

It’s a good choice for days when weather or energy makes you want indoor activities.

Natural History Museum

A top museum stop with a good visit length listed at about 2 hours. It’s included on the pass set.

Freud Museum: the atmospheric, smaller-scale choice

The Freud Museum is one of London’s more unusual stops. You’ll see Freud’s study and original psychoanalytic couch, plus a collection of over 2,000 antiquities. It’s about 1 hour.

This is a great “break from the standard route.” It also tends to feel calmer than the headline institutions.

London Transport Museum

This one is included with about 1 hour. It’s focused on the link between transport and the growth of modern London, which makes it a fun pairing with your river or bus days.

Other museums that fit nicely into a busy itinerary

You can also redeem credits for a wide range of interests, like:

• London Zoo (about 3 hours, family-friendly)
• London Canal Museum (about 1 hour)
• London Museum of Water & Steam (about 1 hour with working steam engines and a splashzone every weekend)
• Royal Air Force Museum London (about 2 hours)
• Charles Dickens Museum (about 1 hour with last admission at 4:00PM)

Major entertainment and living history: Madame Tussauds, Globe, and Cutty Sark

These are the stops that help the pass feel playful, not just educational.

Madame Tussauds London

This is a celebrity-and-royalty attraction with multiple zones and themed experiences. Your time is about 2 hours, admission is included, and reservations are required.

If you want “high energy” sightseeing, it’s built for that. And it’s especially good if you’re traveling with kids or teens who get bored in museums quickly.

Shakespeare’s Globe Theatre

Shakespeare’s Globe is an open-air playhouse reconstructed to reflect the building where Shakespeare wrote plays. It’s about 2 hours on the pass.

Pair it with a short walk along the Thames area so you can switch from theatre atmosphere to riverside views smoothly.

Cutty Sark

Cutty Sark is the last surviving tea clipper ship. The experience includes interactive displays and sweeping views of the Thames, plus the chance to walk right underneath the ship’s hull and touch a piece of history. It’s about 1.5 hours.

This is an easy win if you want living-history vibes without committing to a full-day rail trip.

Smaller extras that make your London trip feel more personal

The pass includes enough variety that you can build a trip around your actual interests, not just the biggest headlines.

Some standouts to consider:

• The Cartoon Museum (about 1 hour) for playful British art history
• The Foundling Museum (about 1 hour) for a story about the Foundling Hospital and about 25,000 children it cared for
• The Postal Museum (about 1 hour, reservations required) for mail, Mail Rail, and communication history
• Keats House (about 1 hour) for Romantic poet John Keats plus gardens and programs
• Chelsea Physic Garden (listed at about 2 hours) for a long-running garden research site

For a fun reset day, you can also redeem for oddball time-killers like mini golf:

• Swingers City and Swingers West End (9-hole mini golf, about 1 hour)

These are available Tuesdays, Wednesdays, and Sundays before 5PM based on the pass listing.

Sports and stadium tours for the fans in your group

If your crew is into football and rugby, this pass covers that angle too.

Good options include:

• Chelsea FC Museum & Tours (about 2 hours, reservations required)
• Tottenham Hotspur Stadium Tour (about 1.5 hours)
• Allianz Stadium Twickenham / World Rugby Museum (about 2 hours)
• Emirates Stadium / Arsenal museum (about 2 hours)

My take: these can be a smart way to break up a museum-heavy day. They also give you indoor air and a “real world” sense of London as a living sports city.

How to plan your days so you get maximum credit value

With a pass like this, your goal isn’t to cram. It’s to avoid waste.

A strategy that usually works:

• Choose the reservation required sights first, then build the rest around them.
• Treat the river boat and hop-on hop-off options as time-savers for moving between clusters of sights.
• Use the included Big Bus Tours as a quick “orientation pass.” It’s listed as a 2-day classic London Hop-on Hop-off with about 2 days total.

The catch is that any hop-on service can run into traffic and crowding. I use it to plan broadly, not as a promise that I’ll be exactly on time for a strict museum entry.

Also, this is a good reminder from real trip wisdom: start early and come back late if you want to feel like you truly got your money’s worth. And since food and drinks aren’t included, keep some cash handy because not every place takes cards reliably.

Should you book the London Pass 100+ Things To Do?

I’d book this pass if:

• you’re planning multiple major sights in one trip and want one simple price to work from
• you’re comfortable using the Go City app and making reservations when required
• you like mixing landmark photos with museums and you don’t mind a more structured plan

I’d skip it (or at least consider a shorter plan) if:

• your trip is too short to manage the reservation-required attractions
• you hate planning and would rather buy tickets on the day
• you’re mainly doing outdoor sightseeing with no intention to add museum or palace time

If you’re on the fence, do this quick math: map out 3 to 5 attractions you truly want, especially one or two big-ticket priorities like London Eye, The Shard, a palace, and a major museum. If they fit your schedule cleanly, the pass often becomes a major convenience win, not just a discount.

FAQ

How do I access my London Pass® after booking?

Your London Pass® is available immediately upon order confirmation. Open the Go City app and hit Get ticket to update your email and sync your pass.

Is the London Eye included, and do I need a reservation?

Yes. The London Eye entry is listed as included for about 30 minutes, but reservations are required.

Is The View from The Shard included, and what do I get?

Yes. It includes indoor viewing gallery and the open-air Skydeck on the 72nd floor, plus a panoramic guide and four digital photos. Reservations are required for daytime visits, with the last available booking slot at 5:15PM.

How long is the Tower of London visit with this pass?

The Tower of London is listed at about 2 hours with admission included.

Does the pass include a hop-on hop-off bus?

Yes. Big Bus Tours is included as a 2-day classic London Hop-on Hop-off tour.

How does the Thames Clippers option work?

You redeem credits for a River Roamer pass that allows unlimited use for one day. You can hop on and off, and the river bus service stops at landmarks every 20 minutes.

Are food and drinks included?

No. Food and drinks are not included unless a specific attraction states otherwise.

Is transportation between attractions included?

No. Transportation to and from attractions isn’t included unless stated as part of an included activity.

How long is the pass valid?

Your pass is valid for 1 year from the date of purchase. Once activated on your first attraction visit, it remains valid for the number of consecutive calendar days you purchased (not 24-hour periods).

Can I cancel for a full refund?

Yes. You can cancel up to 24 hours in advance for a full refund. If you cancel less than 24 hours before the experience’s start time, the amount paid will not be refunded.

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